What you'll learn

• AI filmmaking, end to end. Concept, script, shot design, generation, edit, delivery.

• How high-end commercials are really made. The same process I use for corporate clients, adapted for AI.

• Character sheets. Lock a character so they stay identical across every shot and every film. This is what separates a real production from a collection of clips.

• Prompting for cinematic video. Camera, lens, lighting, grade and movement, written so the model actually delivers it.

• Storytelling. Structure, tension, emotional arc. Why one film holds attention and another gets scrolled past.

• Working with concepts. Turning a brief into an idea worth producing, before a single frame is generated.

• The tools and the money. Which platforms and models to use, what they genuinely cost, and where not to waste your budget.

Who this is for

Agencies and companies producing their own social content, in-house marketing teams, and founders who need films made without a production budget. If you are making video for a brand, your own or a client's, this is built for you.

Join the community

New modules every week, live calls, and direct access to ask me anything.